So for any PR who gives a damn, how about a meetup to talk about how we clean up our act? If at least 10 people care enough, I’ll organise the space and speakers: http://www.meetup.com/thupr2010/ideas/
I have just deleted my Buzz account. Whilst it was giving me personally some really valuable information, I have no idea what other people were seeing. As my Google account is a private one, often used for stuff for the kids, I was concerned about what I might be giving away.
Ultimately, the time may have come to set up a separate Google account for business purposes.
I’m happy to accept that I’m not a natural early adopter, just not enough geek creds, but this forces me to relive one of my greatest angsts. Missing out.
Take Google Wave. I recently signed up for it and sat there waiting for something to happen, thinking I must be doing something wrong.
I work on my own/generally with one person to answer to on an account, so mostly don’t need collaborative docs. I wouldn’t open an email account and expect someone to email me. Well maybe one or two selling dodgy gear, but no-one I’d seriously want to talk to. So I can see the error of my ways. I’m not quite sure what I expected. But I was there.
Disillusionment followed. I was so excited when I was invited to my first real life collaborative working Wave, I loved it’s pace and randomness…. only to find that everyone else hated it and went back to a good old fashioned Google doc.
But I still wasn’t gonna miss Buzz when it happened. I was going to get there with everyone else. I signed up at the first opportunity.
And then had one or two alarm calls that made me think I should wait. I have just deleted my account.
And so I freefall into a state of perpetual angst.
Organising the Social Media Measurement event was fun, if somewhat hair-tearingly time-consuming, and, of course, I didn’t get to see everything that I had hoped to.
Behind the scenes, I was, of course, worrying myself stupid.
When people started signing up in their hundreds, suddenly a small event became a big deal.
Yet the big takeways from an organisational perspective? Chill. Chill. And chill. I had worried about all of the wrong things.
Feedback coming through the meetup site for Feb 5, Social Media Measurement Tools, is that people want to discuss the wider issues around measurement.
As community managers seek to quantify and improve their engagement, and identify the spots where they are needed to engage more thoroughly. as well, of course, as the need to justify the cost of time spent to the board, it will be interesting to see just what is needed to take these conversations forward.
So I have commandeered a side room for some ‘table talks and shuffled things around a little. The software suppliers will be doing their intros up front, and some of the finest minds in the industry (well, the ones who talk to me, anyway!) have agreed to host some ‘table talks’.
PR practise, communications | claireatwaves | 
March 1, 2010 6:45 pm | 
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