Rio Ferdinand supporting 1Goal
Claire Thompson, Freelance PR Consultant, Waves PR
Here we go, here we go, here we go…
World Cup Fever has already started. The jokes are flying, and scarcely an hour goes by without a World Cup/England supporters joke passing on of my many ‘in’ boxes.
For PR consultants, it’s a double edged sword – for print media, and to some extent broadcast, scarcely a news story will be published unless it has some link, somewhere to the World Cup/England’s chances. Even the most tenuous of links will go further than anything without the ‘WC’ mention. Not until England’s chances are thwarted will normal service resume.
Press meetings and conferences will all be carefully times to avoid clashes. Branded goods will be punted and in scarce supply – until that is, England is no longer competing, at which point any World Cup story will find itself spiked quicker than a news story about paperclips in new colours.
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Claire Thompson, Waves PR
Welcome to the blogsite of Claire Thompson – trading as Waves PR - creative, experienced, freelance PR across media (big, small, traditional and social) for some of the most exciting and innovative organisations in the UK with an emphasis on tech & telecoms and companies with a strong on-line presence.
There’s just me here, Claire (Thompson, otherwise known ‘socially’ as ‘claireatwaves’). In addition to PR (my day job!) I organise the thupr events, which provide a forum for communications topics to be aired and shared.
You’ll find a spattering of environmental, Latin American & parenting bits on this blog, because they are personal passions. And a fair bit about Twestival. (I’m a regional co-ordinator for the UK.)
There are some more formal credentials here: Claire Thompson
Hope you’ll take the time to feed back and say hello!
Tags: Analysts, charity, crisis management, CSR, education, entrepreneurs, environment, PR, press conference, press release, public relations, Reading, social media, technology & telecoms, thupr, Twestival, values
PR practise | claireatwaves | 
July 28, 2009 1:32 pm | 
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Picture: Sony Ericsson C901 Greenheart phone
When Sony Ericcson launched its new environmentally friendly Greenheart phones last week, it used a range of best of breed social media tools to make its launch event more environmentally responsible – a kind of virtual press conference, delivered from a web page. It was landmark in bringing together a range of ‘social media’ tools.
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Tags: environment, ipadio, PR, press conference, public relations, social media, Technology & Telecoms
PR practise, communications, news, tech & telecoms | claireatwaves | June 8, 2009 1:33 pm | Comments (1)
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