About ScreenReach

: Image via CrunchBase

ScreenReach is the next generation in presentation and interaction technology allowing real-time delivery of media content to a mobile phone (or any smart device) via any digital display (TV, outdoor advertising, pc, kiosk etc).

It allows the user to interact with that content in completely new and unique ways. Service providers can engage and interact with their customers instantly and intelligently, to profile those customers, to evoke buying behaviour, raise brand awareness and to reward those customers for interacting with their content.

Screen Reach was part of the first round of The Difference Engine, incubator/accelerator programme for digital start ups.

My notes: if this does what I think it does, it could completely change the way that we interact with screens – TVs, display screens, computers, using our mobile phones almost like WII controllers. It’s possibilities are endless, and very, very exciting!

The Difference Engine produces first round of digital upstarts (guardian.co.uk)
Difference Engine accelerator launches graduates to investors (eu.techcrunch.com)
New programme aims to assist UK technology start-ups (computing.co.uk)
This Could Be Massive: Interactive TV + Redeemable Offers = ScreenReach (thenextweb.com)
It’s time to start treating UK startups like rockstars (thenextweb.com)

Screen Reach profile on CrunchBase: http://www.crunchbase.com/company/screenreach-2

claireatwaves | July 16, 2010 10:08 am

3 Comments

By aston dewar, August 22, 2010 @ 6:03 pm

i just downloaded the screen reach app on my wildfire and it asks for a screen code where do i find the code and what exactly is the point in the app please reply im confused
By claireatwaves, August 22, 2010 @ 10:04 pm

I can’t download the app to check, so I’ve forwarded the link with your query to Screenreach for a response. Sorry not to be able to help more immediately.
By Paul Rawlings, August 22, 2010 @ 11:40 pm

Aston,

ScreenReach creates experiences with content in locations. We currently have an experience live in a museum in leeds so when you walk around the museum you can use screenreach to view media information about the exhibityou are looking at.

We are launching in the next few weeks more experiences that will allow you to interact with games and other experiences in locations around the UK and abroad

Hope that helps
Paul (ScreenReach Founder)