Category: PR practise

Digital Growth Day

Digital Growth

The end of last week saw the London Digital Growth Day, a  day of great talks and presentations at London’s TechHub, followed by the humming Digital Summer Party.

The two talks that I  found most  interesting were ‘Disruptive Content’, by Microsoft (was Nokia) with some insights from the social media team, and a talk by Sam Noble of Koozai on the thin line between personal and social presences. Sam’s talk was a great discussion based on their approach to the ownership of social media presences, and one I’m contemplating building out to a blog for State of Social. Watch this space!

(Incidentally, my last post there was on Social Media Guidelines.)

A couple of interesting points (worth sharing) made included: Read more »

Time to Talk

TTC_Twitter_BloggerBadgeTime to Change is a campaign that’s currently running across the media – social and traditional. Time to Talk Day is February 6

The campaign, run by Mind and Rethink Mental Illness aims to challenge mental health stigma and discrimination. Time to Talk aims to get us all talking more sensibly about mental health issues: one in four people will experience a mental health problem in any given year, ranging from anxiety and depression (most common) to suicidal thoughts – and the figures don’t include those in prisons or hospitals, and have changed little over time. One in six of the adult population will have a significant mental health problem at any one time. We probably all work with someone experiencing a mental health problem.

According to the campaigns statistics, people with a mental illness are more likely to be a victim of violence than to commit it. The majority of violent crimes and homicides are committed by people who do not have mental health problems – 95 per cent of homicides are committed by people who have not been diagnosed with a mental health problem. In just three months, 74 Tv soaps contained storylines on mental health issues including 33 instances of violence to others and 53 examples of self harm. Whilst most were sympathetic portrayals, the characters were, according to MIND, portrayed as “tragic victims”, and 63% of references to mental health in TV soaps and drama were “pejorative, flippant or unsympathetic” terms included: “crackpot”, “a sad little psycho”, “basket case” , “where did you get her from?”, “Care in the Community?” and “he was looney tunes”.

This is important for us as PR professionals: Read more »

A great start to 2014

dryathleteIt’s hard to believe that we’re at the end of January already, and I look at my blog in despair for the little progress that I’ve made changing it! And my New Year’s Resolution to not over-serve clients and to make more time for myself has long since fallen alongside those promises to visit the gym more regularly.

I did, however, succeed in staying ‘Dry’ for January, and not a drop of alcohol has passed my lips, as I undertook the Dryathlon for Cancer Research. It was received with great humour, with people I work with suggesting that an investment in keeping me dry might save on the bar bill. I’m somewhat partial to champagne so they may have a point! Anyway, Cancer Research is a great cause, one that’s close to my heart, and if you haven’t already, it would be great if you could consider dropping a few pennies in the hat: http://www.justgiving.com/Claire-Thompson-dryathlete2015

In other fields there is lots of progress too.

Wendy Hall

I was  lucky to have worked for Wendy Hall in then computing department at Southampton University. She was one of my unsung heroes for Ada Lovelace Day in recent times. Her work has had huge significance for the semantic web, digital libraries, and more, and she has now been nominated as an inspiring leader for education. Her work lead to my first encounter with technology, and subsequently to my first big break in PR with technology PR consultancy Arrow (now Kaizo). She inspired me, and has done the same for countless others, and if you have a moment to vote, here’s where to do it:  http://www.theguardian.com/higher-education-network/competition/2014/jan/14/higher-education-inspiring-leader-vote.

Read more »

Google +

I am now a different – and more complete – me. At long last I have my own Google + name: https://plus.google.com/+ClaireThompson/. I don’t know how long it’s been there, but I spotted it yesterday, and I’m delighted.

"Claire Thompson"I’m particularly pleased to have my full name as  there are loads of Claire Thompson’s in the World: it’s a bit like being called John Smith. I’d have settled for ClaireatWaves, and was resigned to becoming +ClaireThompson5697 or similar when my turn arrived.

I really didn’t expect to have my name, especially as there is a relatively ‘new kid on the blog’, another Claire Thompson, who came along after me, but is working in the social media space as well – and unlike this blog that has been around for a few years and is not as loved as I’d like it to be, hers is a lovely new site. (Another note to self to sort it out, but client work always seems to come first!)

Enough of the witter. Thank you, Google, for giving me my new URL. As soon as the phone is sorted, my new business cards will wear it with pride!

 

 

 

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