Category: communications

Measurement Camp is Back

In their own words:

Y’all!!!!!! Measurement Camp has been brought back to life by the lovely Will McInnes with the help of Katie Colbourne from Volume, Martin Uttley from Altogether Digital (Engine) and our amazing guest speakers. Why??? Because the twitter community has missed it dontcha know!! Holler … or twitter … if anyone else wants to get involved in its revival!!!!

http://measurementcamp.wikidot.com/events

Claire Thompson, freelance PR Consultant, Waves PR

Cleaning Up Communications

Champers, sweetie?
Image by OwenBlacker via Flickr

On the thupr event, Cleaning up Communications

Despite the fact that the World Cup and various PR conferences were on, despite the fact that it was a hot and sunny Friday afternoon, and despite the fact that I hadn’t been able to put in the normal amount of effort around the thupr event on June 25, there was a committed core of people who cared enough to come and talk around the subject of ‘Cleaning Up Communications’.

It was anything but a normal thupr event – although each event has been so very different that what ‘normal’ is remains a moot issue. Each has taken on its own personality and this one was all discussion.

So how do we ‘Clean Up Communications?’

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Being offensive to improve communication

Claire Thompson, Freelance PR Consultant, Waves PR

The Freedom of Speech Debate

Thoughts developed from an Article 19 discussion at the House of Lords, March 25, at which they effectively launched the Camden Principles. The event was organized as part of the efforts of ARTICLE 19 to strengthen dialogue and common ground between those involved in defending free expression and the right to equality.

We expect to be able to speak, write, blog and express our views, yet in reality freedom of speech is  so complex, so fraught with the minefields of personal belief and interest, and filled with such fear of giving offence, that many shy away from it.

Freedom of speech and anti-discrimination laws are often seen as clashing rights. Throw in the complexities of ownership (copyright) and defamation,  and this was always going to be an interesting discussion.

My conclusion, by the end of it, was that we need to be offended. Regularly. And learn to challenge those who offend, fighting words with words, bigotry with reason, whilst incitement to crime, on whatever grounds, should be punished. (Brave words from someone who generally shies away from harsh debate!)

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Guest Blog: PRCA & PCG support PR freelancers

The importance of communications – PRCA & PCG support freelancers

By Mark Ramsdale

Mark Ramsdale, PRCA

In previous downturns, the first two budget lines to be cut were always training and communications.  But whilst training provision may have seen a dip, many have recognised the value of maintaining an active communications programme throughout the last two years.

It doesn’t mean that comms budgets haven’t been affected at all; of course many organisations have seen cut backs in their overall spend.   But that in itself may not be a bad thing for long-term communications practice.  It has made organisations evaluate their activities, look at ROI and other KPIs, and spend time innovating and focussing on their core messages and communications channels.

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