About Next Week’s SEO ‘Myth Buster’ Event

On the afternoon of Friday April 9, 2010, in a relaxed ‘meet up’ environment with beer – some of the best and brightest brains of the UK’s SEO World will gather to share thoughts and experiences on SEO (search engine optimisation) subjects at the thupr event on Natural SEO.  The event is open to all and free to attend.

I’m so pleased that we will have a short  keynote from well established SEO ‘good guy’ Judith Lewis, Seshet Consulting – she knows the score – it’s just a chat, no Powerpoint!

Breakout discussion sessions will range from basic on-line PR tactics such as on-line press releases, linking and syndicated content,  through to the ethics of issues such as ‘pay per post’, burying news and the influence of activity such as PPC/Google Adwords. It’s expected to be useful for bloggers as well as PR folk.

Jointly organised by me (PR consultant Claire Thompson, Waves PR) and blogger and digital marketer Murray Newlands, the event aims to provide a ‘myth busting’ open environment to sharpen people’s understanding of SEO.

Partnered with Mashable, Search Engine Watch and Social Media Monday, event details are:

Date:  Friday April 9, 2010

Time:  2pm-6pm

Venue:  Centre for Creative Collaboration (London, close to Kings Cross, London)

To attend:  sign up on the thupr meetups site (This event is free to attendees, although the venue will dictate limits to numbers)

A bit of a quote from Murray:

“It’s very easy to believe you don’t need to worry, or to take a purist ‘it will happen naturally’ approach, but the fact is that some seemingly ethical practises can damage your search engine ranking, people are going to have to decide where they draw their own lines on what’s ethical and what’s not, and there’s a lot of conflicting information out there. We can’t promise to have all of the answers, but we can promise to provide a forum for sharing information, finding genuine experts, getting issues out in the open.”

And best of all, there will be beer!

About thupr

thupr (The Tools that Help Us, PR) was set up at the end of 2009 to provide a sharing, conversational environment for PR people and other communicators to come together with each other and with the software and services that help to improve performance and understanding.  The events are no or low-cost and run roughly monthly.

Future events include:

Friday, May 14: a full day session on content creation and sharing

Friday, June 25: cleaning up communications

Sign up is via the Meetups site: http://www.meetup.com/thupr2010/

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